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Impatience in SEO Causes Lost Money, Time and Rankings

Alex La Case Studies August 11, 2016
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A majority of web resource owners want to receive excellent results of the site promotion almost immediately. Such impatience is quite a natural process, however, it should be understood that the SEO promotion is a lasting process. To see the visible results, you need a certain time. Everything depends on the basic data of the site and the kind of tasks SEO experts are going to face. For instance, if the site belongs to Google TOP but you want it to occupy the leading position, usually its promotion will take more time that to promote a site that is not ranked by Google because first positions are often taken by such giants as Amazon or eBay.

Though AutoSEO is an extremely powerful tool for online promotion but, it cannot secure our clients from making mistakes. We've prepared a story for you about why haste in SEO makes waste of your money and traffic.

The client contacted us regarding website promotion for a UK company called Beaver Log Cabins. At that time, the company’s website had very poor rankings in Google TOP despite the presence of high-quality and unique content. In less than no time, we found out that the main problem of the client’s site was the lack of accumulated link juice and a highly competitive niche.

List of keywords in log cabin niche

So we started an AutoSEO campaign. Within just one month we achieved wonderful results – the most targeted keywords got positions in TOP 30 and TOP 10. 

Log cabins niche related keywords

The client was satisfied with the results and decided to continue cooperation with Semalt. However, to his misfortune, the client did not listen to our SEO experts and start doubting that SEO needs time and gives real results only in a course of time. Depending on the competitiveness of the niche and current status of a website, it takes from 2 to 8 months to achieve top results. For this case, the estimated time of successful promotion was 5 months, but the client suddenly showed impatience and decided to cancel much earlier.

See the results caused by this decision in our new Anticase: Impatience can cause wise people to do foolish things.

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Odion Imhandorie
Sep 23, 2016, 01:39:38
I Just started an autoseo with semalt, my blog niche happens to be politics and all round entertainment so which o the keyword would you suggest i should go for that will really convert well?
Alex La
Sep 26, 2016, 19:35:55
Glad to hear you decided to start an AutoSEO campaign! Regarding your question, it's hard to give a correct answer without more specific information. In order to give you a helpful piece of advice, I've taken a quick look at your website. From what I've seen, I would suggest you going for variations of Nigerian News (News Nigeria, Nigerian Breaking News etc.) And there is one important thing that deserves your attention - your home page doesn't have a static text right now and this will prevent you from getting good positions on Google. I would suggest writing a text with not less than 450 words and targeting the keywords that I've mentioned. Upload this text on the home page of the website and let it reside there along with article descriptions - there is nothing wrong with them, but a static text will boost your rankings.
Sep 2, 2016, 20:17:37
thanks for information
Alex La
Sep 15, 2016, 10:10:17
You're welcome ;-)
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Andrew Timchenko
Head of Customer Success Department
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